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United Parcel Service Logo Color Code & Palette
Looking for the official United Parcel Service logo color code? Get the exact #663300 and UPS Brown, #FFCC00 and UPS Gold and #FFFFFF and UPS White. Complete color information for design and development projects featuring United Parcel Service's signature brand color.
Extract United Parcel Service Logo Colors from Image
Upload a photo or SVG image containing the United Parcel Service logo to find the exact HEX and RGB color codes. Supported formats include PNG, JPG, SVG, and more.
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United Parcel Service Logo Color Code Converter
Instantly convert United Parcel Service's brand color between HEX, RGB, CMYK, and other color systems.
All Formats:
- HEX:#ECB12E
- RGB:rgb(236, 177, 46)
- CMYK:cmyk(0%, 25%, 81%, 7%)
- HSV:hsv(41°, 81%, 93%)
- HSL:hsl(41°, 83%, 55%)
United Parcel Service Logo Color Palette
#663300
Sequential
Single hue gradient for data visualization
7 colors
Lightest
#FF982A
Light
#C9741B
Medium Light
#96530C
Medium
#663300
Medium Dark
#4B2603
Dark
#311A03
Darkest
#1A0D00
Diverging
Dual hue gradient with a neutral midpoint
9 colors
Base End
#663300
Left Dark
#8D5F3B
Left Medium
#B28F75
Left Light
#D5C1B3
Neutral
#F5F5F5
Right Light
#BCC0D0
Right Medium
#848DAC
Right Dark
#4C5E88
Complementary End
#003366
Monochromatic
Same hue, different brightness/saturation
5 colors
Lightest
#FFFFFF
Light
#B79379
Medium
#663300
Dark
#441500
Darkest
#000000
Analogous
Colors adjacent on the color wheel (30° apart)
5 colors
Left Adjacent 2
#660033
Left Adjacent 1
#660000
Main
#663300
Right Adjacent 1
#666600
Right Adjacent 2
#336600
Complementary
Colors opposite on the color wheel (180° apart)
2 colors
Main
#663300
Complementary
#003366
Triadic
Evenly spaced around the color wheel (120° apart)
3 colors
Main
#663300
Secondary
#006633
Tertiary
#330066
Square
Four colors evenly spaced (90° apart)
4 colors
Main
#663300
Right 90°
#006600
Complementary
#003366
Left 90°
#660066
Tetradic
Two pairs of complementary colors
4 colors
Main
#663300
Secondary
#336600
Complementary
#003366
Complementary Secondary
#330066
Split Complementary
Complementary colors ±30°
3 colors
Main
#663300
Split Left
#006666
Split Right
#000066
Cyclic
Circular gradient for periodic data
8 colors
0°
#663300
45°
#4D6600
90°
#006600
135°
#00664D
180°
#003366
225°
#1A0066
270°
#660066
315°
#660019
Pastel
Soft, desaturated colors for modern UI
6 colors
Light Pastel
#C9B39C
Pastel 1
#D1BDA9
Pastel 2
#D8C7B6
Pastel 3
#DFD1C3
Pastel 4
#E6DBD1
Deep Pastel
#EDE5DE
#FFCC00
Sequential
Single hue gradient for data visualization
7 colors
Lightest
#FFF5C5
Light
#FFE792
Medium Light
#FFD95C
Medium
#FFCC00
Medium Dark
#B5910F
Dark
#705A10
Darkest
#322909
Diverging
Dual hue gradient with a neutral midpoint
9 colors
Base End
#FFCC00
Left Dark
#FFD65C
Left Medium
#FFE092
Left Light
#FEEAC3
Neutral
#F5F5F5
Right Light
#D3C3FA
Right Medium
#AB92FD
Right Dark
#7963FE
Complementary End
#0033FF
Monochromatic
Same hue, different brightness/saturation
5 colors
Lightest
#FFFFFF
Light
#FFE596
Medium
#FFCC00
Dark
#805F00
Darkest
#000000
Analogous
Colors adjacent on the color wheel (30° apart)
5 colors
Left Adjacent 2
#FF0033
Left Adjacent 1
#FF4D00
Main
#FFCC00
Right Adjacent 1
#B2FF00
Right Adjacent 2
#33FF00
Complementary
Colors opposite on the color wheel (180° apart)
2 colors
Main
#FFCC00
Complementary
#0033FF
Triadic
Evenly spaced around the color wheel (120° apart)
3 colors
Main
#FFCC00
Secondary
#00FFCC
Tertiary
#CC00FF
Square
Four colors evenly spaced (90° apart)
4 colors
Main
#FFCC00
Right 90°
#00FF4D
Complementary
#0033FF
Left 90°
#FF00B2
Tetradic
Two pairs of complementary colors
4 colors
Main
#FFCC00
Secondary
#33FF00
Complementary
#0033FF
Complementary Secondary
#CC00FF
Split Complementary
Complementary colors ±30°
3 colors
Main
#FFCC00
Split Left
#00B2FF
Split Right
#4D00FF
Cyclic
Circular gradient for periodic data
8 colors
0°
#FFCC00
45°
#73FF00
90°
#00FF4D
135°
#00F2FF
180°
#0033FF
225°
#8C00FF
270°
#FF00B2
315°
#FF0D00
Pastel
Soft, desaturated colors for modern UI
6 colors
Light Pastel
#C9C09C
Pastel 1
#D1C9A9
Pastel 2
#D8D1B6
Pastel 3
#DFD9C3
Pastel 4
#E6E2D1
Deep Pastel
#EDEADE
#FFFFFF
Sequential
Single hue gradient for data visualization
7 colors
Lightest
#F2F2F2
Light
#F6F6F6
Medium Light
#FBFBFB
Medium
#FFFFFF
Medium Dark
#DCDCDC
Dark
#BABABA
Darkest
#999999
Diverging
Dual hue gradient with a neutral midpoint
9 colors
Base End
#FFFFFF
Left Dark
#FCFCFC
Left Medium
#FAFAFA
Left Light
#F7F7F7
Neutral
#F5F5F5
Right Light
#F7F7F7
Right Medium
#FAFAFA
Right Dark
#FCFCFC
Complementary End
#FFFFFF
Monochromatic
Same hue, different brightness/saturation
5 colors
Lightest
#FFFFFF
Light
#FFFFFF
Medium
#FFFFFF
Dark
#777777
Darkest
#000000
Analogous
Colors adjacent on the color wheel (30° apart)
5 colors
Left Adjacent 2
#FFFFFF
Left Adjacent 1
#FFFFFF
Main
#FFFFFF
Right Adjacent 1
#FFFFFF
Right Adjacent 2
#FFFFFF
Complementary
Colors opposite on the color wheel (180° apart)
2 colors
Main
#FFFFFF
Complementary
#FFFFFF
Triadic
Evenly spaced around the color wheel (120° apart)
3 colors
Main
#FFFFFF
Secondary
#FFFFFF
Tertiary
#FFFFFF
Square
Four colors evenly spaced (90° apart)
4 colors
Main
#FFFFFF
Right 90°
#FFFFFF
Complementary
#FFFFFF
Left 90°
#FFFFFF
Tetradic
Two pairs of complementary colors
4 colors
Main
#FFFFFF
Secondary
#FFFFFF
Complementary
#FFFFFF
Complementary Secondary
#FFFFFF
Split Complementary
Complementary colors ±30°
3 colors
Main
#FFFFFF
Split Left
#FFFFFF
Split Right
#FFFFFF
Cyclic
Circular gradient for periodic data
8 colors
0°
#FFFFFF
45°
#FFFFFF
90°
#FFFFFF
135°
#FFFFFF
180°
#FFFFFF
225°
#FFFFFF
270°
#FFFFFF
315°
#FFFFFF
Pastel
Soft, desaturated colors for modern UI
6 colors
Light Pastel
#ABABAB
Pastel 1
#B6B6B6
Pastel 2
#C1C1C1
Pastel 3
#CDCDCD
Pastel 4
#D8D8D8
Deep Pastel
#E3E3E3
What is United Parcel Service Logo Color?
United Parcel Service (UPS) logo colors are a distinctive combination of brown, gold, and white that represent the brand's logistics and delivery identity. These colors evoke feelings of reliability, professionalism, and global connectivity. UPS's iconic brown logo is universally recognized.
UPS's primary logo colors include: #663300 (brown), #FFCC00 (gold), and #FFFFFF (white).
United Parcel Service Brand Background
UPS is one of the world's largest package delivery and logistics companies, famous for its brown branding and dependable service.
United Parcel Service Logo Color Meaning
UPS brown conveys reliability, groundedness, and professionalism, while the gold adds a premium, trustworthy accent.
United Parcel Service Logo Color Combinations
- UPS Brown + Gold: a dependable pairing that balances reliability with prestige.
- UPS Brown + White: a clean, practical scheme for packaging and signage.
- UPS Gold + White: a warm, premium combination for promotional materials.
Design Applications
UPS logo colors work well in logistics branding, delivery designs, and corporate aesthetics. They pair beautifully with bold typography and package imagery. Use them for shipping projects, UPS-inspired designs, or to create a reliable, professional atmosphere in your projects.
FAQ
What are UPS's official logo colors?
United Parcel Service's official logo colors are brown (#663300), gold (#FFCC00), and white (#FFFFFF).
Why does UPS use brown?
Brown represents reliability, professionalism, and stability in the logistics industry.
Can I use UPS's logo colors?
You can use these colors for inspiration, but be mindful of UPS's trademark and brand guidelines.
What is UPS's primary brown in RGB?
UPS brown (#663300) converts to RGB(102, 51, 0).
What does UPS's gold represent?
Gold represents premium service, quality, and the value of dependability.